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24 Mar 2021

A Message from our CEO

- Written by AKW Ltd

Today I wish to share some good news with you; earlier this month, AKW launched Beautiful Bathrooms, a collection of elegant steel baths, complete with a stylish selection of chrome-finished brassware, durable bath panels and modern bath shower screens, ideal for any design or space.

A luxurious complimentary brochure is now available to download from our website, should you wish to peruse at your leisure.

The introduction of the Beautiful Bathrooms range marks the beginning of an exciting period of change for our business. For over thirty-five years, AKW has been perceived as a provider of adapted bathroom solutions solely for the adaptations and care markets. We have proven to be leaders in this sector and have proudly introduced a wide variety of innovative products, including Tuff Form wet room formers, the retro-fit AKW Bidet, and our range of SmartCare electric care showers.

As part of the AKW Holdings Group, AKW will continue to create solutions for those with reduced mobility and older people, and are confident that none of our competitors can match the level of expertise, nor the financial investment for new product development that we have already made, and pledge to continue in the future. These advancements have and consistently strive to push the boundaries of product design and value, which benefits our industry and end users greatly.

Research and discussion with leading industry experts shows there is a growing awareness of the powerful impact that style and design have on user well-being. With this knowledge and our passion to adapt to meet the changing needs of consumers, AKW is delighted to announce that we will launch several beautiful product collections throughout 2021, the first of these being Beautiful Bathrooms. Our new ranges will strongly reflect current, contemporary trends; we want end users to feel inspired by the possibilities these products present, not only through their high level of functionality or quality craftsmanship, but with their beautiful design that complements, or even transforms their living space. Given the current climate, I think we can all agree that everyone deserves to love the place they call home, whatever their needs, space, or budget.

The expansion of our range also reinforces our position as a ‘one stop shop’. We are thrilled to be able to provide a complete bathroom suite for both general and specialist needs, with everything from safety flooring to wall panels, sanitaryware to showers, fitted furniture to accessories, available under one roof and supplied in one contact-free delivery. With the launch of Beautiful Bathrooms and further collections this coming year, we invite you to discover that there is more to AKW than meets the eye. For decades we have worked hard to enhance the lives of end users within the adaptations and care markets as suppliers of adapted bathrooms; in 2021, we promise to continue doing this, whilst also broadening the horizon and proving ourselves to be a supplier of general needs and adapted bathrooms.

Stay safe and thank you for your support.

Yours sincerely

Nick Parsons

Group CEO

AKW Holdings Group

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